Session B.4: Assessing the Impacts of Popular Science Writing

The presenters used various mediations of populate science writing to open up questions associated with pedagogical issues in the Professional and/or Technical communication course. Drawing on their own classroom experiences, Some of the questions raised by the panelists included: How do we examine online texts and what research methodologies work in social media platforms? Can we use older, text-based, tools of analysis to examine social media spaces? Or, how do we and what do we modify in older research methods to start building research methods to explore and examine social media spaces? Can we qualify group thought or understand how individuals in a crowd help build group intelligence? How does group thought work in business settings (individuals, sales people, connectors, and stickiness)? How does agency work in a group thought setting? How do we get technical communication students to understand the business world and understand how they might fit in that world once they leave school? How do we help those students understand a concept like agency? How to we help our students build and understand the new media Systems and interfaces that help create a mode of communication? How do we help our students make their own decisions regarding the construction of multimedia texts? In other words, how do we help our students make the connection points between the pieces that make up a multimedia composition? How do we help them negotiate their own tone and mediation of their multimedia texts?

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